ReJoint Inc. has had a lot of good progress. I am very satisfied with the team name, joint, and injury we have chosen to work on this semester. The team roles are very fitting, because we were able to properly assess what we need to do this semester to ensure success by looking back on last semester.
I know that last semester I worked really well with my team, and I am extremely glad that I am able to work with two of the same teammates again. Shana was not in our group last semester and I am really excited to work with her. This project is still in the beginning stages, but the team is already working magnificently together.
During class today we made a model of the knee joint to use: For more precise measurements when designing a protection device, and for better understanding during customer interviews. The moment after instructions were finished, Isabella grabbed my notebook and pen, and everyone immediately jumped into a discussion of brainstorming materials for our model. We have had a lot of progress already and I see the model of the knee as also a model for our success during this project.
We were able to very quickly and easily decide on the knee joint, particularly for soccer injuries. I am currently on the Ann Richards soccer team, and other team members have good connections to players and professional sports injury specialists, which may help give an inside look on customer needs for players. Soccer season for schools has also just begun, which gives us great timing for sales and customer interviews for our product.
Soccer injuries in the knee are a great problem to focus on for this project because of the high demand for our product. Cartilage tears and ACL (anterior cruciate ligament) damage to the knee are some of the most common lower extremity soccer injuries. Soccer is also one of the most loved sport all around the world and is rapidly growing in popularity in the United States. The sport has grown in annual player registration from around a hundred thousand players in 1974 to over three million currently.
Accordingly, there are many products already being produced that can heal and protect according to these injuries. This was worrying because I was unsure how successful another product could be when there are so many existing options. However, when ReJoint Inc. began brainstorming ways to improve upon existing products, I became confident that we can create a unique innovation that can satisfy certain previously ignored customer needs.
I am very confident in ReJoint Inc. and excited to what we will accomplish in the following semester. Hopefully we will continue to grow as a team and expand upon our amazingly creative ideas for this biomedical innovation.